the beauty algorithm

Beauty

giddy up! five ways to smell like a cowboy

The Beauty Algorithm makes all your chap-wearing, horse-riding, boot-clipping dreams come true. Well, kind of.
Shannon Peter
4.10.19
Beauty

where to find foundations with legitimately inclusive shade ranges

Somehow, in 2019, this is still a problem.
Shannon Peter
2.21.19
Beauty

natural deodorants that don't smell awful

The Beauty Algorithm proves this hippy beauty favourite has come along way.
Shannon Peter
2.5.19
Beauty

how to smell like a lumberjack (and why you might want to)

The Beauty Algorithm answers its most specific request yet.
Shannon Peter
1.22.19
Vegan

what is vegan beauty anyway?

The Beauty Algorithm finds the answer to this very important question.
Shannon Peter
1.10.19
Beauty

how to smell feral: the perfume guide you never knew you needed

The Beauty Algorithm finds perfumes to answer a request as old as time itself: how to smell feral.
Shannon Peter
12.19.18
Beauty

why some people are searching for a lip balm that makes lips look chapped

Here’s the first instalment of i-D’s new column, The Beauty Algorithm.
Shannon Peter
12.5.18
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