Harajuku

Fashion

JUNEYEN is translating emotion into witty womenswear

The Taiwanese brand draws inspiration from Surrealist art, fetishwear and Harajuku fashion.
Zoë Kendall
8.3.20
straight ups

Tokyo's youth sound off on how they'll change the future

In these portraits Hordur Ingason​ captures a contemplative new generation of Tokyo youth.
Tsukasa Tanimoto
3.30.20
Beauty

from slime to placenta, these are eight weird and wonderful japanese beauty trends

Kiwi eye pads to Kawaii contact lenses, snail slime face masks to face lift corsets: Mancunian make-up maverick Lucy Bridge examines Japanese beauty trends.
Lucy Bridge
8.29.17
News

tokyo street style lives on in opening ceremony's kawaii collab with 'fruits'

The store will also be selling super vintage issues of the defunct mag.
André-Naquian Wheeler
4.20.17
Fashion

the editor of 'fruits' magazine on the rise and fall of harajuku

Shoichi Aoki, the editor of the pioneering Japanese street style magazine, sounds off on the future of Tokyo style.
i-D Japan
4.10.17
Culture

celebrating 40 years of beams, the guiding light of tokyo youth culture

A new book charts the Japanese retailer-cum-design-collective’s unique legacy by compiling four decades of its most exciting collaborative efforts (plus, interviews with Sofia Coppola, Nigo, and Sacai’s Chitose Abe).
Emily Manning
2.15.17
Fashion

what the closure of 'fruits' magazine means for japanese street style

The legendary magazine publishes its last issue, citing a lack of stylish individuals to photograph. Where does this leave the state of street fashion in Japan?
Ashley Clarke
2.6.17
Fashion

​the tokyo shop workers shaping the future of japanese fashion

Introducing Harajuku’s stylish community of shop staff, and exploring their influence on style in Japan.
Ashley Clarke
8.30.16
Music

meet mademoiselle yulia, the jeremy scott muse ruling tokyo's electro scene

A quick Q&A with the multi-talented style star on Pokémon, Harajuku, and hanging with Rihanna.
Darren Luk
8.16.16
women crush wednesday

woman crush wednesday with @haruka_biglove

Meet the Insta-idol who runs cult Tokyo record store Big Love.
Ingrid Kesa
5.3.16
Fashion

​lessons in originality from tokyo’s club kids

In the past, Japan’s paradoxical penchant for ultra-conformity spawned some of the most original style tribes in the world. Now, the next generation is taking things further. Why, in a country that prizes fitting in, does unique style thrive?
Ashley Clarke
4.5.16
Fashion

exploring ​genderless kei, harajuku's online fashion revival

Genderless Kei is the Japanese fashion trend sweeping social media in 2016, signifying a move towards style that sits outside the gender binary, and challenging traditional ideas about what it means to dress like a boy.
Ashley Clarke
2.23.16
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