this magazine explores a new generation’s nostalgic yearnings for all-things 70s
From Leigh Bowery's love of trashy disco to David Bowie’s best looks, the re-emergence of Fiorucci and ABBA to a celebration of modern men with retro mustaches, 20-year-old Maisey Brown’s 'Hunky Dory' casts a millennial eye over the 70s.
i-D founder terry jones on the iconic legacy of cult brand fiorucci
Ahead of the Italian label's return to London's fashion scene tomorrow with its new Soho store, Terry Jones talks to IDEA Books co-founder David Owen about Fiorucci's heritage and symbiotic relationship with i-D.
50 fiorucci facts for 50 years of fiorucci fabulousness
To mark the 50th anniversary of Fiorucci and celebrate its revamped return to the fashion scene, i-D brings you fifty nuggets of essential info about the Italian-born brand’s past, present and future.
bad boys to bumsters: celebrating a century of being scandalized by jeans
In light of the recent controversies over clear pockets, butt zippers, and expensive mud, we examine denim’s controversial history.
a beginner's guide to fiorucci
As the label’s relaunch continues with department store pop-ups in select fashion capitals, here’s everything you could ever possibly want to know about the brand that brought jeans to Milan, discovered Madonna, and inspired us all.
take an exclusive look inside fiorucci’s 80s fanzine collab with i-D
As Fiorucci relaunches in 2017, we dig into the archives to trace i-D’s long history with the iconic, cherubic Italian denim brand.
iconic 70s brand fiorucci is relaunching
Hold onto your stretch denim, people.
10 cult clothing brands we want to make a comeback
Do you remember when Sofia Coppola made baby tees?
fiorucci was all about fashion, fun, and kindness
The fun-loving father of Fiorucci has passed away at 80-years-old.
fiorucci made me hardcore: we speak to the italian fashion legend
We sit down with the designer who revolutionized Italian fashion with his provocative attitude and activism, and who’s been pushing a pop alternative to Milan's exclusive Via Monte Napoleone since the 60s.
Eloisa Reverie Vezzosi