fashion videos

Fashion

the A-Z of london menswear

As London Fashion Week Men's celebrates its fifth anniversary, we salute the vibrant visionaries who make the capital the most exciting place in the world for menswear right now. From the club kids to the collaborators, from the iconic to the opulent...
i-D Staff
6.8.17
fashion films

ASOS presents making it with francesca allen

As part of our Making It series in collaboration with ASOS, we met up with 23-year-old Francesca Jane Allen who is fast becoming one of the most exciting and revered young photographers in London. Inspired by an artistic mother, Francesca began taking...
i-D Staff
5.3.16
fashion films

ASOS presents making it with gullygarms

As part of our Making It series in collaboration with ASOS, we went to hang out with Spencer Lyon, founder of GullyGarms, an online vintage boutique specialising in activewear. After developing an obsession with collecting clothes from a young age, it...
i-D Staff
4.20.16
watch

i-Cons: calvin klein

In a nation marked by change, one name emerged to become a constant figure in American fashion for over four decades. From the sexual energy of his Studio 54 days to his iconic campaigns with Richard Avedon, Bruce Weber and, of course, Kate Moss, this...
i-D Staff
4.15.16
watch

i-D in collaboration with Y-3 presents Y-3 SPORT: THERE ARE NO RULES

Heralding a new era of design focused performance wear and uncompromising attitude with Y-3's first dedicated sportswear collection. Combining the avant-garde vision of Yohji Yamamoto and the innovative approach to sportswear of adidas, over the last...
Advertorial Content
4.12.16
watch

l'oréal paris presents soo joo & barbara in paris

From the catwalks of London to the studios of Paris, no one said international modelling was an easy job. But, with your best friends around you, all work and all play can make fashion week a whirlwind adventure. Here, Soo Joo Park and Barbara Palvin...
i-D Staff
4.3.16
watch

l'oreal men expert presents a-z of lucky blue smith

Meet the boy with the peroxide blonde hair, lagoon-blue-eyes and a flock of Lucky Charms who follow him wherever Instagram tells them to. From a family of impossibly beautiful people and with a social media following to eclipse any other male model...
i-D Staff
4.3.16
watch

i-D meets bhumika arora

It’s fair to say modeling came as a shock to Bhumika Arora’s parents. In small town India, becoming an international model isn’t really something that happens every day. Hell, it’s not something that happens every day anywhere, but especially where...
i-D Staff
4.1.16
video

'arizona women' with natalie westling and molly bair

In "Arizona Women," models Molly Bair and Natalie Westling cross the flat lands, gorges, mountains, and canyons of the great American state to meet everyone from cowgirls-cum-beauty-queens to hippy mystics... and find out what it means to be an...
i-D Staff
3.8.16
fashion films

sibling x river island - a fashion film starring ella richards

“Okay, we’re making a film for Sibling’s River Island collection. Here’s how I see it going…”. And so begins, a very meta day in the life of all-round-London-cool-person, Ella Richards. Celebrating the launch of the knitwear masters' capsule collection...
i-D Staff
2.22.16
documentaries

designer charles jeffrey is bringing fearlessness back into fashion

Remember the days when fashion, clubbing, and personality used to go hand-in-hand? When nights of hedonism were worn on literal sleeves with glamour, smiles, and sheer delight? In this episode of "Worn In," i-D takes a trip to club night LOVERBOY, the...
i-D Staff
1.22.16
Fashion

see justin bieber's i-D cover shoot in motion

Bieber Fever has reached new heights as our latest cover star comes of age in spectacular style, with an album that has caught the attention of kids and grown ups alike. Watch him practice his i-D wink in this film shot and directed by Alasdair...
i-D Staff
11.17.15
0108