Tumblr

As the record turns 10, we look back at its yearning, cinematic and deeply rebloggable soft grunge legacy.

As Twitter burns, let’s not overlook the harmful culture of disordered eating as synonymous with the platform as indie sleaze and Lana Del Rey.

Once a 'Tumblr pop enigma' who disappeared from the internet, Naomi discusses her new guise as an esoteric shitposter.

The avant-popstar’s ever-evolving style has taken in Tumblr’s soft grunge, Paris Hilton cosplay and 2020’s Y2K revival.

The singer-songwriter epitomized Tumblr’s “soft grunge” in Givenchy and American Apparel tennis skirts.

Dig out your cardigans and ballet flats!

A number of creators are trying to cancel the problematic Tumblr-era beauty standard, but it's more complicated than that.

Reading 18th century French literature, practicing script, oil painting... the latest internet trend is the perfect cozy quarantine mood.

From The Harlem Shake to Lorde's debut, we truly were not worthy.

The new internet trend for tranquility-craving teenagers is “all about softness and being gentle."

After the blogging platform banned NSFW content, queer young people turned to the popular app to express themselves.

‘Basic’ has been rebranded thanks to a new internet phenomena – the VSCO girl. Who is she?