the top 10 most iconic model cameos in music videos
Sex, drugs and MTV.
watch newly discovered outtakes of the supermodels filming george michael’s freedom
Fresh from the supers’ gilded Versace reunion at Milan Fashion Week, someone’s been digging in the archives and come up with gold.
keeping up with the instagirls
The Instagirl is the perfect encapsulation of the fragile world we live in. She is the product of the social media echo chamber, as unreal as Donald Trump's hair. She is 'like realizing stuff'. She is an escapist fantasy to guide us through turbulent...
an ode to stella tennant
She's the aristocrat-cum-model-cum-distant-cousin-of-Lady-Diana whose haute-androgynous style and technophobia make her one all her own. I love you, Stella.
a fashion insider on how george michael’s freedom! ‘90 vid happened
In an ongoing series of regular interviews, i-D invites our music-loving fashion friends to select and dissect their ultimate inspirational pop videos. Here, Premier Model Management founder Carole White chooses George Michael's Freedom! '90, and gives...
supermodel karaoke: when the fittest faces try to be popstars
The music sounds better with you, baby.
from supermodels to instagirls to supermodels again, here’s why our catwalk icons are cyclical
Personality, transparency and connectivity have changed the way we see our generation of larger than life supermodels. Today, they’re empowered image-makers, democratic and relatable. But how inherently different are they to the faces they’ve followed...
#tbt: when i-D met claudia schiffer, eva herzigová, and helena christensen in 2009
Supermodel. Like any term in currency for two decades, the fashion world is probably guilty of using it more than necessary. But on this occasion — sitting beside Claudia, or Eva, or Helena — few descriptions would be more apt. From The Flesh and Blood...
the cult of celebrity: how sinister is our obsession with fame?
A look at whether our hunger for fame is a product of a consumerist society, or something that touches on a deeper level of our psyche.
are these the ultimate supermodel movie cameos?
are we really on the path to model diversity?
Reflecting our diverse world isn't a complicated undertaking, as new gen designers are proving — but will the shift towards industry equality keep going?
why we're celebrating supermodels this week
From catwalk comebacks and 90s nostalgia to the cult of celebrity and shape-shifting attitudes to diversity, join us on a tour of modelling’s past, present and future.