slam jam

As Slam Jam launches a pop-up in Tokyo filled with coveted collaborative items and rare product drops, we speak to one of streetwear’s founding fathers.

Welcome to Planet Aries, the pop-up shop dreamt up by Sofia Prantera of Aries and Luca Benini from influential Italy-based streetwear company Slam Jam. Just before it opens, we speak to the duo about why now is the time for bricks and mortar.

Presented by The North Face®, we explore how the outwear giant has collaborated with the Italian clothing company once more to bring the flexibility and practicality of its Layering System to everyday adventures.

As the outerwear giant collaborates with Slam Jam for The North Face Red, designer Edouard Gros discusses the influence of Armand Van Helden, rummaging through archives and the desire to create real wearable tech.

The Italian and Dutch brands work together on the Boom Town Slickers collection.