pre-fall

News

Gucci's new campaign will make you wish you were a kid again

Take an exclusive look at the heritage brand's pre-fall 2020 imagery, an an ode to innocence, cute animals, and the great outdoors.
Douglas Greenwood
4.28.20
Fashion

is the new bottega veneta the old céline?

Dive into the first collection from Daniel Lee, the ex-Céline designer revitalising Bottega Veneta.
Osman Ahmed
12.13.18
Fashion

get an exclusive first look at balenciaga’s new menswear collection

The brand’s first ever menswear pre-fall collection is all about Parisian archetypes.
Felix Petty
1.19.18
News

gucci digs the soul scene in funky new pre-fall campaign

A joyful cast of models and dancers stun in the latest Glen Luchford-lensed campaign, inspired by Alessandro Michele’s love of Malick Sidibé’s portraiture.
Charlotte Gush
4.13.17
News

kenzo's latest fashion film is a girls-only recreation of a japanese folk tale

The prefall 2016 film updates a classic tale with Harajuku girls, baseball bats and bikers.
Isabelle Hellyer
i-D Staff
6.8.16
News

peep balenciaga behind the scenes with stella tennant, julia nobis, and marland backus

Hungry for more Demna? Balenciaga pre-fall is here and hooded.
i-D Staff
Jack Sunnucks
5.25.16
News

louis vuitton sends léa seydoux to mexico for its pre-fall campaign

The Bond girl and art house actress was shot by Patrick Demarchelier in her first campaign for the brand.
i-D Staff
Jack Sunnucks
4.28.16
News

​flamingos flock in gucci’s pre-fall 16 campaign

Glen Luchford and Jane How team up with some feathered friends to bring Alessandro Michele's new whimsical collection to life.
Tish Weinstock
3.29.16
Fashion

humberto leon on kenzo’s pre-fall 15 collection

i-D caught up with the Kenzo co-creative director at Thursday’s pre-fall 15 presentation.
Emily Manning
1.9.15
News

raf’s rapturous tokyo dior show

The designer’s brilliant Esprit Dior collection wows Tokyo. Check out our exclusive backstage images
Stuart Brumfitt
12.12.14