nike

News

skepta will select the next generation of the london air max

Ever wondered what would London look like as a pair of trainers? Well, here’s your chance to impress a Mercury Prize-winning, grime pioneer and turn your doodled daydreams into reality.
Steve Salter
4.3.18
News

supreme just dropped a collaboration with nike and the nba

Slam dunk.
Georgie Wright
3.5.18
Fashion

how to make the perfect skateboarding sneaker

In celebration of Soulland’s new Nike SB collaboration, we caught up with creative director Silas Adler and skateboarder Eric Koston to talk all things sneakers and skating.
Georgie Wright
12.6.17
supreme

hold onto your limited edition hats, this season’s most hyped trainers are here!

Ahead of their 26 October drop, the Supreme/Nike Air Humara joins the Balenciaga Triple S Sneaker and Virgil Abloh’s Ten Nike Icons as autumn/winter 17’s most hotly anticipated release.
Steve Salter
10.23.17
Fashion

playing basketball and getting life lessons from kobe bryant and riccardo tisci

We hung out with the dream team in Paris to celebrate the launch of the new NikeLab x RT Victorious Minotaurs collection.
Tess Lochanski
10.20.17
Fashion

we talk sneaker collaborations and rollerskating skills in a rare chat with skepta

“Ohhh, god. I’ve got so many trainers. So many trainers. You just said the word, and I just pictured all my trainers in my bedroom and they're just – they're everywhere.”
Georgie Wright
8.25.17
Fashion

advice from pam pam, the uk’s first all-female sneaker store

Box fresh vs. festival battered?
Georgie Wright
8.14.17
Fashion

exclusive: hyein seo unveils an all-conquering girl gang for her lfw debut

Move over M. Bison, it’s time to submit Sagat and capitulate Kazumi Mishima because Hyein Seo unleashes the baddest bosses of any classic video game for autumn/winter 17. Follow Alec McLeish’s lens as we discuss fighting feelings of fear, channelling...
Steve Salter
2.20.17
News

virgil abloh’s collaboration with nike is all about equality

The Off-White designer lends his vision and voice to an epic new video for the sportswear giant.
Briony Wright
2.20.17
Fashion

meet the creative minds behind the nikelab x acronym collaboration

Acronym founder Errolson Hugh introduces us to the people who make his vision come to life. Created with NikeLab.
2.8.17
News

nike ceo leads the fashion industry’s condemnation of trump’s muslim ban

In a strong statement, the company comes out to make a stand 'against bigotry and discrimination'.
Felix Petty
1.31.17
Music

fka twigs asks 'do you believe in more?', as presented by nike

Through a new campaign film with Nike, FKA twigs cements herself as one of the most innovative performers in the creative industry today.
Lynette Nylander
1.16.17