how double eyelid surgery has become a rite of passage for many south korean youths
Living in a society obsessed with public perception and appearance, many young South Koreans are going under the knife to elevate their social status, boost their wealth, land a better job and find the perfect partner.
‘skipcare’ is the latest trend in k-beauty
You’re gonna love this one.
why a new generation of women are challenging south korea's beauty standards
A feminist “corset-free” movement is gathering steam in the world's plastic surgery capital.
the complete guide to korean beauty in 2018
From hair tinsel to a microneedle tinier than 1/3 the width of a hair, welcome to the new world of Korean beauty.
how korea’s male beauty obsession is challenging gender norms
The South Korean male beauty market is booming — thanks in part to the country's mandatory military service and cult TV dramas.