how tiktok is changing beauty standards for gen z
The influencer is dead. The E-Girl is ready to ascend in her place.
streetwear isn’t dead but influencers are
Good news for hypebeasts, bad news for Insta thots.
what our fascination with the james charles scandal says about celebrity culture today
Even the most influencer-averse among us have been gripped by the fallout from Tati Westbrook’s viral video.
why do we still not trust influencers?
The new guidelines might not help anything.
kemio is japan's internet superstar
Since being discovered on Vine, he's garnered a million Youtube subscribers and met Gaga. He'd still like to be on Ellen however.
19 things to avoid in 2019
Give a wide berth to all of the following people, places and situations and you might just scrape through the year ahead without feeling the need to punch yourself repeatedly in the face. Happy New Year!
the bizarre world of the true crime youtube influencers
A cottage industry of beauty influencers moonlighting as true crime correspondents is racking up tens of thousands of views on YouTube. But is it right that we treat murder as 'lifestyle' fodder for influencer virality?
what is digital clothing?
Exploring whether this is a potential answer to Instagram-inspired over-consumption, or just a gimmick.
what we can learn about the cult of insta-influencers from lil miquela
Lil Miquela might not be real, but she’s no more fake than everyone else online.
lou teasdale on how to make it in the beauty industry
From the death of the make-up artist and the rise of the beauty influencer, to cultural appropriation, contouring and boys who love make-up, Lou Teasdale offers some sage advice for all those looking to break into one of the biggest industries in the...
2016: the year fashion bloggers become multimillionaires?
Agencies don't just represent models anymore: they represent Instagrammers. Though they'd probably prefer you call them 'Influencers'.