GmbH

Fashion

GmbH SS22 is a critical study of whiteness

Benjamin Alexander Huseby and Serhat Işık discuss the thought process behind one of the most powerful menswear collections of the season.
Mahoro Seward
6.26.21
Fashion

GmbH AW21 is a dreamy wardrobe for when we can hit the club again

Instead of casual, pragmatic clothes for the current moment, the Berlin label brings you full fashion fantasy ready for chicer times ahead.
Mahoro Seward
1.22.21
Fashion

GmbH SS21 looks to the progressive and transgressive possibilities of fashion

Benjamin and Serhat present 'Season Of Migration To The North' a film about a fashion show in Khartoum for their SS21 digital fashion week offering. Watch it here exclusively first.
Osman Ahmed
7.11.20
Fashion

imagine a post-earth existence with gmbh

“There’s this deep melancholia and sense of loss, due to the irreversible damage we have caused to our planet.”
Steve Salter
3.11.19
Culture

the best things to watch, see and do this week

Get your indispensable gui-De to leisure action, with our culture highlights of the week.
Matthew Whitehouse
10.1.18
fashion insiders

“the video embraces homo-decadence, but in a banal situation” – how the knife inspired benjamin alexander huseby

The Oslo-born, Berlin-based photographer and GmbH founding member discusses the impact of watching the Swedish electronic duo’s Johan Renck-directed Pass This One video.
James Anderson
10.26.17
Berlin

berlin-based label gmbh talk politically conscious fashion and being nominated for the lvmh prize

As their new campaign film drops, i-D Germany caught up with the collective to talk about why they love the city's party scene, but have a silent studio.
i-D Germany
5.25.17