Inside the Brown boy takeover of Milan’s oldest fashion house
GmbH designers Benjamin Alexander Huseby and Serhat Işık discuss their debut collection for Trussardi and the state of Italian fashion.
Fashion that ponders sex, couture and Islam
For AW22, Berlin-based label GmbH contemplates the relationships between Islamic dress codes, queerness and the high-craft of clothesmaking.
GmbH SS22 is a critical study of whiteness
Benjamin Alexander Huseby and Serhat Işık discuss the thought process behind one of the most powerful menswear collections of the season.
GmbH AW21 is a dreamy wardrobe for when we can hit the club again
Instead of casual, pragmatic clothes for the current moment, the Berlin label brings you full fashion fantasy ready for chicer times ahead.
GmbH SS21 looks to the progressive and transgressive possibilities of fashion
Benjamin and Serhat present 'Season Of Migration To The North' a film about a fashion show in Khartoum for their SS21 digital fashion week offering. Watch it here exclusively first.
imagine a post-earth existence with gmbh
“There’s this deep melancholia and sense of loss, due to the irreversible damage we have caused to our planet.”
the best things to watch, see and do this week
Get your indispensable gui-De to leisure action, with our culture highlights of the week.
“the video embraces homo-decadence, but in a banal situation” – how the knife inspired benjamin alexander huseby
The Oslo-born, Berlin-based photographer and GmbH founding member discusses the impact of watching the Swedish electronic duo’s Johan Renck-directed Pass This One video.
berlin-based label gmbh talk politically conscious fashion and being nominated for the lvmh prize
As their new campaign film drops, i-D Germany caught up with the collective to talk about why they love the city's party scene, but have a silent studio.