gucci's new campaign is a sensational tribute to the art of fashion
Alessandro Michele and Glen Luchford reimagine Prêt-À-Porter in Paris, replete with retro frames, spiked collars, and bouffant hairstyles.
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we spoke to an archaeologist about gucci’s new campaign
Because it’s set in the ruins of an Ancient Greek city.
there’s a lot going on in this campaign, even by gucci’s standards
Celebrating the birth of celebrity culture and the golden age of Hollywood musicals, Gucci spring/summer 19 feels like a technicolour hallucination.
the man behind fashion’s most cherished darkroom
Brian Dowling’s east London darkroom will forever be enshrined in history as the birthplace of some of the world’s most insurgent fashion imagery.
gucci’s latest campaign celebrates collectors, hoarders and obsessives
This one’s for all you Gucciphiles.
gucci’s latest campaign treats us to a fish supper with harry styles
Go on… give us a chip.
glen luchford's fascinating test photos of his longtime assistant
The legendary fashion photographer’s assistant Jack Webb has been stepping into the frame since the 90s to test the lighting. A new book, "The Agony and the Ecstasy," juxtaposes the portraits of Jack and the iconic photographs he helped create.
exclusively explore gucci’s out of this world campaign
Gucci’s latest campaign unites aliens, robot humanoids and earthlings, all shot by Glen Luchford. Beam us up Michele.
shall we dance? get lost in the rhythm of gucci’s pre-fall campaign video
The Glen Luchford-lensed campaign fuses the vibrant essence of Northern Soul with the soulful dandyism and black masculinity of Malick Sidibé.
Created with Gucci
enjoy the world’s greatest family holiday with gucci’s cruise 17 campaign
The English romance continues.
gucci invites you on a dreamy tokyo road trip for their autumn/winter 16 campaign
With Petra Collins behind-the-wheel, soak up the bright lights of the Japanese capital with Yan Kumra, Lia Pavlova, and Mae Lapres.
petra collins is gucci's snapchat-loving new muse
Follow Petra behind the scenes at Gucci’s autumn/winter 16 campaign shoot in Tokyo.