cottagecore

Black influencers are reclaiming the aesthetic and challenging its whitewashed world.

The young creative’s community-based design project is rooted in mindfulness and sustainability.

Before the pastoral aesthetic went viral on TikTok, it was seen on the spring/summer 20 runways of Dior, Jacquemus and Louis Vuitton.

The new internet trend for tranquility-craving teenagers is “all about softness and being gentle."