Aries

New Balance? More like Unbalanced!

The third issue of i-D editions is accompanied by a T-shirt collaboration with Aries.

Just in time for summer.

Launched by Sofia Prantera in 2010, Aries has gone from cult streetwear brand into the cool force of fashion’s future, worn by pretty much everyone we know.

In her first shoot for i-D, breakout model Rebecca Longendyke gets in front of the inimitable lens of Alasdair McLellan.

Wiltshire B4 Christ is the Stonehenge merch collection you never knew you always wanted.

You’ll have to make an extra effort not to get stuck in your head or think of the worst case-scenario, today.

Aries, Nabil Nayal and Teija will all received funding and mentoring from the BFC this year.

Welcome to Planet Aries, the pop-up shop dreamt up by Sofia Prantera of Aries and Luca Benini from influential Italy-based streetwear company Slam Jam. Just before it opens, we speak to the duo about why now is the time for bricks and mortar.

Sofia Prantera’s street-ready brand is coming to Covent Garden -- and she’s bringing some friends with her.

There’s a whole lot more to share with your S.O. now.

As we premiere the campaign film, meet Aries' founder and skatewear's nicest rebel, Sofia Prantera.