we spoke to an archaeologist about gucci’s new campaign
Because it’s set in the ruins of an Ancient Greek city.
gucci unmasked at milan fashion week
Spiked Venetian masks, nails, and an apology.
lana del rey on being 'just weird enough' for the gucci guilty campaign
The artist talks to i-D about playing an archetypal LA character alongside Courtney Love and Jared Leto, and 'Norman Fucking Rockwell'.
there’s a lot going on in this campaign, even by gucci’s standards
Celebrating the birth of celebrity culture and the golden age of Hollywood musicals, Gucci spring/summer 19 feels like a technicolour hallucination.
gucci’s new publication explores the copy and paste culture of today
To support its upcoming Shanghai-set exhibition, ‘The Artist Is Present’, the Gucciverse has published its own newspaper, ‘The New Work Times’, where everything is fake and nothing is new.
what went down at gucci’s paris show
With a tribute to Dolly Parton, Mickey Mouse handbags, a celebration of experimental Italian film and a performance by Jane Birkin, Gucci gave us a night to remember in Paris.
37 things you didn’t know about gucci's creative director alessandro michele
Ahead of the brand’s Paris spectacular tonight, here’s your guide to the Italian designer.
gucci's new beauty instagram is inspired by art history
The account shares artworks that traverse history as well as gender, culture and geography.
gucci’s latest campaign celebrates collectors, hoarders and obsessives
This one’s for all you Gucciphiles.
gucci is going to show in paris next season
“I wanted to pay my homage to this incredibly important and fundamental country for our culture and history.”
how gucci won over gen z
As Gucci’s sales continue to rise, we look at the method in the kitch-baroque madness of decapitated heads and dragon babies.
the new gucci exhibition in china is all about copying
Even its title is borrowed as the provocative art prankster Maurizio Cattelan teams up with Alessandro Michele for an exhibition that promises to dismantle concepts of originality, intention, expression, and authorship.