Bailey Slater

From desolate country paths to local Co-Ops, TikTok’s Britishcore movement celebrates the UK in all its nostalgically mundane glory.

The Y2K trucker brand has had a high-fashion makeover, and found new fans in everyone from Travis Scott to Addison Rae.

The brash, shamelessly queer label upended fashion’s snooty relationship with fame, putting Naomi Campbell, Kim Kardashian and Anna Nicole Smith on the same stage.