showstudio set to auction a merry christmas

Kate Moss, Bjork, Kim Jones and Astrid Andersen are just some of the names who have donated clothing to be customised by embroidery master James Merry as part of SHOWstudio’s latest charity initiative.

by Steve Salter
18 December 2015, 12:50pm

Few garments have caused a stir this year quite like James Merry's reimagined vintage sportswear. The moment we brought attention to his embroidery series, our social feeds were overcome with declarations of want and lust. Now, fresh from selling a limited-edition capsule collection at Opening Ceremony, the artist is working with SHOWstudio for a charity auction.

Inspired by a desire to protect the Icelandic Central Highland, James Merry will customise donations from the personal wardrobes of Kate Moss, Bjork, Nick Knight, Kim Jones and Astrid Andersen before the silent email auction begins on Christmas Day. So far, it has been revealed the artist will weave his magic on Kim's Louis Vuitton x Christopher Nemeth sweatshirt, Nick's own custom Levi's jeans, Kate's Bella Freud jumper and Astrid's red checked mohair and wool hooded sweatshirt. Working from his small cabin studio on a lake 15 minutes outside of Reykjavik with his boyfriend and cat, Máni, Merry's work on each piece will be inspired by his support for the Save the Highland project, which aims to conserve the Icelandic Central Highland as a national park. Fittingly, the flowers he will depict are plants that are symbolic for the campaign for the park. It goes to the very roots of the initial project. Back when he started transforming vintage sportswear with his guerilla garden embroidery he confessed that he was "really missing Iceland and being in the countryside, so I guess it was some kind of silent protest of mine—to take something that was super urban and machine-made and barren (my old Nike sweater), and fertilise it, forcing it to flower by embroidering a glacier flower and moss on it." Have a Merry Christmas and watch how this festive garden grows on SHOWstudio.

The first sale will open on Christmas Day - get ready to place your bids. If you're keen to buy an item, email your highest bid to with your name, address and contact details.


Text Steve Salter
Images via SHOWStudio

James Merry