Billie Eilish, Ariana Grande and BLACKPINK are selling reusable face masks

Your faves have you covered, and it's all for a good cause, natch.

by Jenna Mahale
28 April 2020, 10:26am

Imagery via Instagram

We should all be doing our bit to slow the spread of the coronavirus. Whether you have symptoms or not, it’s important to help prevent inadvertently infecting those around you by limiting your time spent outside, and wearing some kind of facial covering when you do head out for a jog or to the big Sainsbury’s (the 2020 equivalent of the club).

Now, you can be a responsible citizen and show support for some of your favourite artists! Ariana Grande, Billie Eilish, Justin Bieber, BLACKPINK, and Conan Gray are just a few of the big names all releasing masks as a part of “We’ve Got You Covered”, an initiative by Bravado, a subsidiary of Universal Music Group. The reusable, washable masks will sell for $15 each, with all proceeds from the project going to the non-profit organisation MusiCares to help those who are struggling financially in the music industry. A win-win!

"I'm humbled and grateful to work with artists and partners who are passionate and driven to deliver a program that supports those that need it most during this unprecedented time," said Mat Vlasic (CEO of Bravado) in a statement on the Recording Academy's website. "This initiative will continue to grow and evolve thanks to the hard work from everyone here at Bravado and UMG along with our artists across the globe."

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