video premiere, gabriel bruce, freedom

​The singer continues his comeback and goes on a nighttime stroll with a dog through South London in the second video release from his upcoming second album.

by i-D Staff
13 April 2016, 11:30pm

Three years ago Gabriel Bruce went through two pretty traumatic events; first his hand was crushed by a giant fossil, then his longterm girlfriend left him. For awhile he wasn't sure if he'd be able to keep the hand, let alone play piano again. Traumatic enough, without the added personal drama. His new record, Come All Sufferers, is born from that time, as the title might suggest, turning emotional trauma into the collective catharsis that only music can provide.

Equal parts brooding gothic rock, pinned on Gabriel's singular baritone vocal, and sweeping orchestral arrangements, Come All Sufferers is stuffed full of future-classic outsider pop anthems. A gorgeous trip through a magical musical mind, it's a record that sits beautifully out of time (90s indie, 70s glam, 80s goth) happily jumping across genres and sounds, between moments of light and dark, it's a witty, funny, sad album, smashing lo-fi production against hits of strings and horns.

We're pleased to premiere the video for Freedom, directed by Joe Rideout, featuring Gabriel and dog, taking a nighttime stroll through south London. "The song takes a look at the various ways we pursue the concept of freedom," Gabriel explains. "Through religion, in institutions, through consumption, through romantic love. We're all trying to at least pretend that we have agency in this dying world." 

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Come All Sufferers