meet the cool kids of milan in p.a.m.'s new look book

The shoot for the label's new collection is a snapshot of the Italian city's most creative and connected.

by i-D Staff
29 April 2016, 6:05am

Since leaving Australia to resettle in Paris last year, P.A.M. designers Misha Hollenbach and Shauna Toohey have made good use of their new proximity to Europe's fashion capitals, enlisting their friends and collaborators for the latest look book featuring their SS16 TRANSMUTATION collection.

Shot in Milan by Polish fashion photographer Piotr Niepsuj and styled by Toilet Paper Magazine stylist Francesca Cefis, the book features their Italian crew including the designers, DJs, producers, photographers and graffiti writers ruling the city. And while we're doing a roll call of Milan's most prominent creatives, the shoot was headed by Giorgio Di Salvo, designer at TheUnitedStandard and unofficial go-to liaison-manager between the West and the kids of Milan.

Shot at their local hang spot Love Bar, which is run by an incredible Ethopian woman and her daughters, the shoot features music producer / DJ / artist & founder of Hundebiss Records Simone Trabucchi, graphic designer / art director Daniele Sansavini, producer / photographer / tattoo artist Dali Geralle, graphic designer Yuri Kaban, graphic designer Alice Zani and all rounder Matteo Tres Bones. It's essentially the hippest Lonely Planet guide you'll ever read. Check out the images here.

misha hollenbach
shauna toohey