8 sure reasons to be excited about the 2016 melbourne fashion festival
Good news for the sartorial landscape.
The Romance Was Born Parade at the NGV, VAMFF 2015.
With its 20th year approaching, the Melbourne Fashion Festival (VAMFF) has released its first round of announcements for 2016 and it's looking like a very good time. The schedule is jam packed with great events and in addition to the return of long-serving parades, parties and favourites, there are a slew of exciting firsts, new names, and original events serving to celebrate the city's distinctive fashion culture. Here's why we're excited:
1. The New Venue
This year the main runways and events are moving to the Melbourne Museum and Exhibition Building precinct. With shows in and around the glorious, heritage listed structure, as well as the nearby fountain and an undercover plaza, all the action will happen in a central, visually stunning location convenient for pre and post-work gatherings.
2. A New Parade Presented by i-D: Discovery Runway
The Discovery Runway is a new addition to the festival schedule, co-curated by us! With a focus on creative, emerging, independent Victorian labels, we are excited to present the work of some great talents in a parade within the Museum. The labels involved, who are all new to the festival, include: ASSK, PAI, Sister, Caves Collect and Article by Courtney Holm plus a few more surprises to be announced. With an eye on casting, music, accessories and everything in between, it would be our advice not to miss this one. It's at 8PM on March 10th and you can get tickets here.
3. An i-D Party
Immediately after the Discovery Runway, we will be throwing a party for everyone at the show and beyond. Like all great parties there'll be music, drinks, lights and sparkly bits. We'll be announcing specific details soon!
4. Nicola Formichetti is Coming
Artistic Director of Diesel, Creative Director at NICOPANDA and occasional stylist to Lady Gaga and genre-bending musicians with "Candy" in their name like Candy Ken and Brooke Candy, Nicola Formichetti will be imparting his wisdom at the Business Seminar and Marketing Breakfast talks.
5. 200 Years of Australian Fashion at the NGV
If you've ever wondered what was contained in the deepest, darkest recesses of the NGV archives or about the designers who inspired Linda Jackson, who in turn inspired the next generation of creatives, this is your time of enlightenment. With more than 120 works from 90 designers, this is the bit of the festival where you're going to learn your history....and enjoy it.
6. Fashion Writing Series: Mentorship Program
As a great addition to the Cultural Program and following on from last year's inspiring programming, the Fashion Writing Mentorship Program is back offering all sorts of practical advice to aspiring fashion and culture writers. Next year i-D will be mentoring Adeline Jin, the winner of the competition and giving a workshop on fashion writing in the contemporary space.
7. The Cultural Program
The Cultural Program takes place over a month, from February 13th - March 13th at venues all over the city. The full list of events will be announced soon but it is epic and there will be something for everyone.
8. Dion Lee Runway
Dion Lee is a stylish man making striking clothes which are gobbled up around the world. He's the feature designer of the Festival's 2016 solo runway at the Royal Exhibition Building on Wednesday 9th March. With an industry wide focus on resort collections, we anticipate this one will definitely be one that's 'shopped right off the runway'.