kanye west announced his latest, and probably final, album title

It’s hard to imagine another artist who could whip up planet-wide speculation with a photo of a track list and an indecisive streak.

by Wendy Syfret
11 February 2016, 6:50am

Image via Twitter

If you needed another example of the power of Kanye West, you found it in the mass hysteria around his album title. Not album, just the title. It's hard to imagine another artist who could whip up planet-wide speculation with a photo of a track list and an indecisive streak.

According to his latest Twitter photo, the album will be called The Life of Pablo. Personally, we liked So Help Me God, but I guess we don't have a nickname that rhymes with Jesus.

The rapper Tweeted the image earlier today, and despite changing his several times already (So Help Me Go, Swish, Waves, possibly BILL COSBY INNOCENT) the Internet seems pretty certain this name is for keeps. And if there is one thing you can bet on, it's the trusting nature of the internet. The album will be live streamed tomorrow on TIDAL, so if he keeps it together until then it's safe to say there will be no backsies.

For anyone still stuck on, Pablo what? The title could be a riff on the character Pablo from Kanye's track No More Parties in LA with Kendrick Lamar. Interestingly, while No More Parties In LA was on the "Kylie Was Here" list he Tweeted in January, it's noticeably absent from the most recent one.

Other theories are circulating though: Kanye name-checked Pablo Picasso as a personal hero in his 2015 Oxford University lecture. Well technically he said if he had decided to be an artist his goal would be to become the painter "or better". Classic Ye.

On Monday Kanye Tweeted a clue (he really loves Twitter) that T.L.O.P was an acronym for his the latest and last title choice, and anyone who guessed it would get tickets to Season 3 and a pair of Yeezys. Theories flooded in—Tiny Little Old Perv was a surprising favourite—but amazingly someone did guess it.

Dante Holley, a 20-year-old New Jersey based rapper/producer/Kanye fan totally called it. Talking to MTV he said he initially thought it was "The Life Of The Party". Explaining he continued: "I was listening back to the first two singles he dropped (Real Friends and No More Parties In LA) to look for clues. And that's when I heard the lyric, 'I feel like Pablo when I'm working on my shoes.'"

Dante personally thinks Kanye is referencing to Colombian drug lord Pablo Escobar and admitted he thought So Help Me God was better. While he hasn't heard from Kanye's team about his prize he did say he got a bunch of Twitter followers out of it. Which if we're honest, is pretty much the only reason to do anything—right?


Words Wendy Syfret
Image via Twitter

kanye west
so help me god
The Life Of Pablo
album titles