sia releases third video starring maddie ziegler

Watch 'Big Girls Cry,' the follow up to 'Chandelier' and 'Elastic Hearts,' here.

by Tom Ivin
02 April 2015, 12:15pm

Just in time for the long Easter weekend, Sia has released the final video in the trilogy starring music video sensation Maddie Ziegler, with direction and choreography by the same team that created previous promos for Chandelier and Elastic Heart.

In front of a stark black background, Maddie, in signature Sia sharp blonde bob and nude playsuit, twists and turns whilst looking straight down the lens of the camera. Simple lighting changes, buzzing blurs and a stomach churning camera barrel roll are the only effects used, giving heartbreaking effect to the lyrics "Tough girl/ I'm in pain/ It's lonely at the top"

After a string of striking performances at recent awards ceremonies, it seems that the campaign for her album 1000 Forms of Fear is coming to an end, however, the success of this video triptych should surely prompt the team behind the Grammy-nominated videos to work together again.

Read our interview with Maddie Ziegler here.

Read our interview the video's director, Daniel Askill, here.

Maddie Ziegler
big girls cry
Daniel Askill