birkins are officially a better investment than gold

But you can't get your hands on one easily.

by i-D Staff
15 January 2016, 12:10am


If you're looking to make a solid investment for the future, the Birkin Bag could be your best bet. Bag Hunter just completed a study which compared gold, the S&P 500 (an index of the US Stock Market) and, of course, the Birkin. Of the trio, the study found the luxury handbag to consistently provide the highest annual returns. In fact, the Birkin's value has never decreased. Instead, it's steadily been climbing since its debut in 1984. 

The bag consistently retail for six figures, which could prohibit you from running out and making the investment right now. Although, even if you've got the money, you might not be able to get your hands on one. 

You can't necessarily walk into a Hermés boutique an purchase a Birkin, a deliberate move on behalf of the brand. The bags are distributed to retailers infrequently and irregularly, creating an artificial scarcity. The difficulty of the process has, unsurprisingly, secured the bag a decidedly mythical status.

It's this commitment to keeping supply low as demand continues to skyrocket that has made Hermés' signature bag such a solid investment. Although, that doesn't necessarily means everyone treats them like museum pieces. In 2010, at the height of her fame, Lady Gaga appeared with a defaced BirkinKim Kardashian owns two custom Birkins, both gifts from Kanye West. The first was painted by artist George Condo, the second was detailed by her daughter North. 

Kim Kardashian
lady gaga
Birkin bag