yeezy enters the art world to launch his latest music video

The Steve McQueen-directed video will debut at the Los Angeles County Museum of Art on Saturday.

by Tish Weinstock and i-D Staff
20 July 2015, 12:46pm

Kanye West's latest music video for All Day/I Feel Like That is set to be his coolest yet. Directed by visionary Oscar-winner Steve McQueen, the nine-minute video -- shot in a single take at the Chatham Dockyard in southeast England -- is said to be a mash-up of previously seen All Day visuals alongside a spanking new track from upcoming album SWISH. Ye runs through an empty warehouse, gasping for breath and rapping at the camera. The video premiered to a select audience earlier in the year at Paris Fashion Week, and will now receive its American debut at the Los Angeles County Museum of Art on July 25, marking Kanye's transition from singer, rapper and award show prankster to esteemed exhibitor.

kanye west
All Day
i feel like that
steve mcqueen
Los Angeles County Museum of Art