28 Gen Z style influencers to follow on Instagram
Our new A-Z video features some of Britain’s most forward thinking minds in fashion, art and music. Watch the movie and get to know its stars here.
Photography Tom Ivin
We know what’s coming: a season of liberation, as lockdown is lifted and we’re allowed back out into the world to have actual uninhibited fun for the first time in over a year. With it comes the first opportunity to turn looks with an audience in over a year, but Gen Z’s most stylish never really took a day off from that anyway. Throughout the pandemic, they’ve used Instagram, TikTok and Depop as de-facto replacements for their IRL social spaces, bringing fashion and artistic inspiration to their followers.
That’s why, in our new A-Z video, we give you a rundown of the trends, moments and mainstay traits of Gen Z style, delivered by the very people to whom it applies most. When it comes to fashion inspiration for the next few months, turn to the people who’ve lived and breathed it most potently, barely taking a day off from the grind. From models to DJs to designers, these are the 28 Gen Z style influencers to follow right then. Catch them in action, below, in our new A-Z movie too.
Dubbing himself “regular irregular” in his bio, Kailash’s disciplines stretch across visual art and poetry. Follow his Instagram here.
South London’s reigning 00s fashion queen. Follow her here.
Thee e-boy. Big on TikTok. Follow him here.
A London-based, Kenyan and Sudanese supermodel. Iconic outfits. Follow her IG.
A fashion multidisciplinary whose feed blends fashion, art and travel. Lust over it all here.
Nawal’s twin brother. Also cool. Follow his IG too.
A stylist, casting director and all round purveyor of great taste. See her work here.
A model, radio presenter, dancer and UK father of the house of Bodega! His IG is here.
French DJ often found in Marseille. Their sets bang. IG here.
Designer and founder of REGENCYCORE, the brand giving historical fashion a facelift. Follow her here.
UK grime star and founder of his own fashion label. Listen to the music, buy his clothes and check out more here.
IMG model and Roberto Cavalli boy. His insta is right here.
The killer designer behind knitwear brand Knit and Ting who models on the side. Instagram here.
Model, musician, fashion assistant. Follow them on IG, then catch them in the club post-Rona.
A superstar DJ and podcaster known as Lagoon Femshayma. Past guests include Rina Sawayama and Russell T Davies. Follow along here.