rihanna's puma line drops in two weeks

Will Rih's Puma clothing deliver the same sell-out success as her slides and creepers?

by Isabelle Hellyer
22 August 2016, 11:42pm

via @badgalriri

We know any shoe Rihanna drops in collaboration with Puma is a surefire hit with Instagram baddies. Her fluffy slides sold out in minutes, and her creepers are now a mainstay on the brand's sneaker roster. Evidently satisfied she has shoes on lock, Rih decided to branch out into womens and menswear. Her Fenty X Puma collection debuted in February at NYFW, as Naomi Campbell looked on from the front row.

Yesterday, Rihanna announced the collection will be hitting physical and digital stores on September 6th. The collection's most memorable (and highly coveted) pieces the extra-extra-large hoodies which evoke—of course—Vetements, the cotton corsets, and the cutout trousers which recall Shayne Oliver's HBA. Let's see how fast this collection sells out. 

LOOK: go backstage at rihanna's first fenty x puma show

fenty x puma