hattie stewart, the doodle bomber

A visual language speaks volumes about our cultural landscape, whether through film, magazines or fashion. So, according to cult illustrator Hattie Stewart, today is all about fun! And who are we to argue when she’s lent her eye-popping doodles to...

by i-D Team
30 July 2014, 3:15pm

Artwork Hattie Stewart

Your aesthetic is so distinctive and a total fantasy world! Do you remember the first time you drew your signature heart with eyes? 
I honestly couldn't remember! I've always used hearts and other motifs in my work and they grow and adapt according to certain themes I'm playing with. The best ideas come organically and develop over time; usually they come as I'm about to go to sleep. I guess when your mind's most clear ideas come to the surface more freely. 

When did you start doodle bombing? 
2011, when I was working part time in a bar. I saw a picture of Lily Allen on the wall and started to draw on it and it went from there. When I first began doing the covers a couple of years back it became a play on the photo bombing term. Invading someone else's space in a tongue in cheek way - adapting what I saw around me into my own world and vision.

How did you come to work with Tavi and Rookie?
She has such a great community of up-and-coming international creatives, I'd followed Tavi for a while and a few years ago when Rookie first started out I saw an open call for illustrators. Thankfully she liked my work and I've been with Rookie since! It's been the frontrunner for open dialogue for women not only in life, but in the creative industries. Everyone involved is doing great things and it's such a supportive community. I'm proud that one day I can look back and say I was a part of it. 

Where's your favourite place to work? Are you surrounded by clippings of inspirations or is it more of a head-down, strict desk situation?
I work from home. Sometimes I work on the floor, sometimes my desk, sometimes singing Tina Turner at the top of lungs, sometimes in silence and sometimes whilst watching documentaries or TV series. Working from home can either be a motivational challenge or a challenge of not knowing when to stop, step back and have some down time. 

You've worked with brands from Marc by Marc Jacobs to adidas and Pepsi. Would you ever start up your own clothes line?
One day maybe - right now I'm still experimenting and playing around with loads of different ideas. I love working with brands as they give me so many fresh ideas for my own illustrations and they always provide a great platform to share my work - my little army of walking canvases.

What is your relationship with Print Club London?
Oh I love them. They've been incredible advocates for my work over the years and we've done so many fun projects together. For me there is nothing better than building great relationships over time - especially in todays world of social media where everything jumps and moves so fast.

For the Film4 x Somerset House poster exhibit you re-imagined the Spring Breakers poster. Are you a fan of Harmony Korine and the film?
I watched it a bit pissed with my best friend (and fellow troublemaker) Eve, which was kinda perfect considering. I loved Kids but wasn't particularly thrown by Gummo or Mister Lonely. Then when Spring Breakers came out I loved it, especially the great female leads playing roles with themes so attributed to lad culture. I thought it was brilliant how he used 'Disney princesses' in this maddening, crazed story of violence, booze, drugs and debauchery - a great metaphor I think.

Visitors to Somerset House will have the chance to buy your poster for their walls. What's on your walls?
Everything - tickets from shows, postcards, artwork, prints, I tend to stick everything up so it's like one big mood board and I am constantly surrounded by great work and great memories. 

Film4 Summer Screen at Somerset House: 7th - 20th August.
Exhibition at West Wing Galleries, Somerset House: 31st July - 25th August, open 10am - 6pm daily and from 6.30pm for Film4 ticket holders.
Posters available to buy for £45.


Text Katie Jane Rose
Artwork Hattie Stewart

Somerset House
katie jane rose
hattie stewart
print club london
summer screen