you can now communicate in comme des garçons emoji
The revered Japanese brand joins Karl Lagerfeld and Donatella Versace in adopting the worlds fastest growing language, creating 24 festive PLAY symbols for the holidays.
Fashion has been communicating in emoji since symbols first started to become our second — or in some cases first — language. Versace has subtly stitched them into handbags, Chanel snuck them into waves of silk and tweed, and Acne onto sweaters. Jeremy Scott is exceptionally fluent in the world's fastest growing language, frequently working emoji into his colorful cartoon wonderland via oversized sweaters, plastic raincoats, and Moschino menswear.
Designers haven't just been incorporating smileys and donuts into their runway collections either. Donatella Veresace and Karl Lagerfeld have encroached on Kim Kardashian's digital terrain with their own emoji keyboards featuring cartoon Choupettes and heart-eye Medusa heads. Now Comme des Garçons has joined the club with a set of holiday-themed emoji based on its PLAY logo. The sticker pack iPhone app is out today featuring the iconic bug-eye heart logo with santa hats, airplanes, cocktails, and feasting utensils. The emotionally diverse range is really quite perfect for communicating a post-election holiday climate.
The Comme des Garçons PLAY symbol was originally designed by Polish artist Filip Pagowski, and has become one one fashion's most recognizable logos since the diffusion line was first introduced by the Japanese brand in 2002. The new emoji pack is available via iTunes today for a very democratic $0.99.
Text Hannah Ongley