rihanna beat kanye at the twitter game
Twitter crunched the #NYFW numbers, and the results are shocking.
Backstage at the Puma fall/winter 2016 show, photography Jason Lloyd-Evans
Though his wild — and sometimes controversial — Tweets have long garnered him attention, Kanye was beaten at his own game. At the end of New York Fashion Week (#NYFW), Twitter crunched the numbers, and found that, as far as fashion-week traffic went, Rihanna was the winner, and Kanye nabbed the silver.
The takeaway? The social-media company is watching all of us, all of the time, and that Kanye may just need to up his Twitter game.
Text Laura Vogel
Photography Jason Lloyd-Evans