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      watch i-D Staff 16 April 2015

      watch the plastic age starring pharrell exclusively on i-D

      We all talk about the Stone Age, the Iron Age and the Bronze Age, but what era are we living in right now? People are starting to refer to us as the - far less romantic - Plastic Age. We make 288 million tonnes of plastic a year, and unlike paper, metal, glass or wood, it does not oxidise or biodegrade, instead it ends up in our oceans, making the ratio of plastic to plankton 100:1. The way to make use of The Great Pacific Garbage Patch? Bionic yarn. Co-designed by Pharrell, G-Star's RAW for the Oceans collection is the world's first denim line created from plastic that has been fished out of the big blue and recycled. Find out how we can pick 300,000 tonnes of plastic up off the sea floor in our documentary, made possible by G-Star, The Plastic Age.

      Topics:watch, the plastic age, documentary, pharrell, g-star, the great pacific garbage patch, jake sumner, raw for the oceans, idocs


      An ALLDAYEVERYDAY Production

      Directed by Jake Sumner

      Writers Jake Sumner and Zach Neumeyer

      Director of Photography Austin Cary Rhodes

      Producer Kate Cunningham

      Executive Producer Lucy Cooper

      Editor Zach Neumeyer

      Original Music & Sound Design Dražen Bošnjak at Q Department

      Colorist Jaime OBradovich at Company 3

      Additional Photography by Ryan Dickie, Brett Jutkiewicz, Daniel Kanes, Sesse Lind, Prune Brenguier, Yusuke Hayamizu, Nobutaka Shirahama, Jake Sumner

      Sound Colin Alexander, Rob Bluemke, Tony Leonardo, John Reynolds, Diana Sagrista, Travis Sentell, Gary Stevenson, Jake Sumner

      Camera Assistants Sonny Brown, Lindsay Mann, AJ Wilhelm

      Unit Producers Michaela McKee, Cedric Troadec, Andrew Runkle, Andrea Pinto, Clémentine Duzer

      2nd Unit Director Kate Cunningham

      Production Manager (LA) Noelia Estrada

      Production Coordinators Amy Crowdis, Julia Palermo, Sebastian Stein, Ty Demura

      Data Management Rob Bluemke, Brian Williamson

      Production Assistants David Bly, Mike Brady, Natalie Carpenter, Michelle Faeroe, Andrew Ilson, Tom Kogut, Vijayta Narang, Julia Palermo, Sylla Saint-Guily, Lyle Shanahan, Michael Smith, Deno Williams, Kelly Zimmerman

      Post Producers Tara Holmes, Jenna Gabriel

      Animation and Art Direction Lessa Millet

      Assistant Editors Andrew Taylor, Kete Bennis, Kyle Grandmaison

      Stock Footage Provided by Algalita Marine Research & Education, Joel Sadler at Aerial Archival and Lewis Teague Wright

      Interviews (in order of appearance) Dr Marcus Eriksen, Pharrell Williams, Dr Wallace J Nichols, Anna Cummins, Dr Mike Biddle, Capt. Charles Moore, Capt. Paul Watson, Cyrill Gutsch, Kahi Pacarro, Megan Lamson, Tim Coombs, Tyson Toussant, Shubhankar Ray, 

      Global Head of Video Danielle Bennison-Brown

      Senior Video Commissioning Editor Jack Robinson

      Head of Branded Production Fiona Scott

      Head of Creative Development Bunny Kinney

      Project Manager Cat Crawford

      Associate Producer Declan Higgins

      Production Manager U.S. Eleanor Galloway

      Production Manager Tiwirayi Magwenzi

      Production Coordinator Tom Ivin

      Special Thanks to Adrian Grenier, Keith Edmeir, Dave Ransome, Mollusk Surf Shop, K&M Camera, Doug Woodring at Ocean Recovery Alliance, Lewis Teague Wright, Charlie Smith, Jeanne Gallagher, Kona Brewing Company, Tracy Williams of Tracy Williams Ltd., Arthur Huang, MINIWIZ, Jordan Howard, Eadoin Quinn at Sims Municipal Recycling, Piotr Lozak

      A Very Special Thanks To Parley for the Oceans, Bionic Yarn and G-Star RAW

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