fruits magazine
Fashion
This new digital archive of STREET magazine is a timeless lesson in style
With the first 100 issues now available online, founder and editor of STREET magazine Shoichi Aoki gives us his favourite shots from the archives.
Ryan White
5.28.20
News
tokyo street style lives on in opening ceremony's kawaii collab with 'fruits'
The store will also be selling super vintage issues of the defunct mag.
André-Naquian Wheeler
4.20.17
Fashion
the editor of 'fruits' magazine on the rise and fall of harajuku
Shoichi Aoki, the editor of the pioneering Japanese street style magazine, sounds off on the future of Tokyo style.
i-D Japan
4.10.17
Fashion
what the closure of 'fruits' magazine means for japanese street style
The legendary magazine publishes its last issue, citing a lack of stylish individuals to photograph. Where does this leave the state of street fashion in Japan?
Ashley Clarke
2.6.17