Asai

Fashion

london spring/summer 19: everything you need to know

In this week’s episode of i-D podcast, Fash-ON Fash-OFF, we talk all things London fashion week. We give our opinion the shows -- what we liked, what we didn’t. And we discuss what it is that makes London, London.
Matthew Whitehouse
9.20.18
Fashion

the expansive multicultural universe of asai

On the cusp of stepping out onto the LFW schedule without Fashion East, there’s a bright future ahead of A Sai Ta.
Clementine de Pressigny
9.17.18
Fashion

the london blitz: why the city's fashion scene has never been better

These era-defining designers are ensuring London remains the most creative city in the world.
i-D Staff
4.21.18
Fashion

meet the fashion family every designer wants to be part of

In our new three-part series, we meet the team behind revolutionary fashion incubator Fashion East.
i-D Staff
3.1.18
Fashion

meet the fashion east family

Fashion East: two words synonymous with London's world-leading, era-defining fashion scene. Get to know the small, elusive team behind the non-profit initiative, and its latest designers.
Ryan White
2.27.18
Fashion

illustrations of our favourite lfw shows

Capturing all the vibrant energy of London's favourite designers, James Davison shares his catwalk sketches of ASAI, Ashish, Christopher Kane, Matty Bovan and Molly Goddard's autumn/winter 18 shows.
i-D Staff
2.23.18
Fashion

these four designers are about to take fashion week by storm

Fashion East have just announced their next line up and it’s a knockout.
Georgie Wright
2.2.18
Fashion

we asked some designers about staying sane in fashion

What impact does it have on designers mental health to create a whole new body of work every six months, but also make it commercially viable and is there a new way to work?
Bryony Stone
10.6.17
FASHION WEEK

fashion east spring/summer 18 took on the apocalypse, and fashion’s messed-up orientalism

Matty Bovan, Asai, and Supriya Lele each conjured tough, powerful woman to match the challenges of both global politics and contemporary culture.
Charlotte Gush
9.19.17
LFW

from the designer to the casting director, meet the creative minds behind asai

Here's how a fashion show comes together.
i-D Staff
9.18.17
Fashion

we are fashion east family: these designers show we’re stronger together

As Saskia Dixie invites us behind-the-scenes of Fashion East autumn/winter 17, the Fashion East family tell us why initiatives that support emerging talent are more important now than ever before.
Steve Salter
3.22.17
News

matty bovan, mimi wade, supriya and asai on their fashion east selection

Matty and Mimi will return to Lulu Kennedy’s prestigious showcase, hosted at Tate Modern during London Fashion Week, joined by two exciting newcomers. All four designers let i-D in on what to expect for autumn/winter 17.
Charlotte Gush
1.30.17