exclusive: riding in the backseat with calvin klein

i-D gets an exclusive glimpse at Calvin Klein Jeans Men’s and Women’s autumn/winter 17 campaign in its all-American glory.

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29 August 2017, 7:51am

As America enters a new era, so too must Calvin Klein, the quintessentially American brand. But keeping a label at the head of the pack in a time of great cultural upheaval is no easy feat. When Raf Simons took up as Chief Creative Officer last year, it was surprising for the uninitiated. A Belgian tasked with reimagining a brand born and bred in New York? For fashion insiders, it was just what Calvin needed.

In the Calvin Klein Jeans Men's and Women's autumn/winter 17 campaign, Willy Vanderperre follows the androgynous faces of the label into the back seat. The collection of jeans, shirting, sweaters and accessories is rendered in denim, cashmere, and the occaisonal faux fur. It's the most generous injection of sex appeal we've seen since Raf Simons acceded to the helm of the house. Buckle up.

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Photography © 2017 Willy Vanderperre