for the record: hedi slimane breaks silence on YSL

The designer reactivated his Twitter account last night to talk about the Y in Saint Laurent.

by Felix Petty
08 October 2016, 1:13am

Hedi Slimane is no stranger to Twitter drama. Four years ago he infamously tweeted an open letter to critic Cathy Horyn when a bad review incensed the designer following his debut show at Saint Laurent.

Since then he's been pretty tight lipped about spilling his thoughts in 140 characters or less. Until last night, when he posted over 20 tweets on "inaccurate statements regarding Hedi and the usage of the YSL historical logo" in block caps and in the third person.

Whilst it's unclear what sparked Hedi to go into detail about his use of the iconic YSL logo in his rebranded Saint Laurent, it drags up again the controversy that followed when he dropped the Yves from the brand's name when he took over as head of the historic maison in 2012.

Hedi's replacement as Creative Director of Saint Laurent, Anthony Vaccarello, presented his first collection last week, which was heavy on the Y in YSL, featuring the logo on earrings and, memorably, as the heel of a pair of shoes. It's most likely this that led to Hedi wanting to set the record straight on his affinity for AM Cassandre designed logo.

In a series of Tweets, each opening with For The Record, Hedi listed all his own uses of the logo, and the various ways he "celebrated and championed" it. From YSL shaped confetti that rained down at the end of autumn/winter 16 show, to the jewellery, bags, and accessories it featured on, even down the antique brass YSL logos he used on the restored YSL couture house on Rue de L'Universite.

After detailing all the instances, he signed off that the "logo was entirely part of Hedi's reform project for the house". Unfortunately there's no word on either Hedi's legal battle with Kering on a non-compete clause in his contract, or indeed, where the designer might end up next.


Text Felix Petty
Image via Twitter