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      watch i-D Staff 23 August 2016

      i-D meets: icelandic hip hop

      Cast aside all those preconceptions about elves and ethereal folk music, because hip-hop is big in Iceland. Sure, Sigur Ros are still helping us sleep every night and yes, Bjork remains their musical mother, but the nation's children have grown up to explore new musical worlds. Join i-D as we descend on Downtown Reykjavik to meet the coolest artists in the scene and discover what it means to grow up in a country with a population the size of Coventry. After hiking through Reykjadalur valley, the fashion-forward Sturla Atlas boys jump into the natural hot springs and fill us in on everything 101. Your best Internet friend GKR opens up his studio door and his heart as he shares his colourful, game-changing music. Night falls but the sun never sets and all-female rap crew Reykjavikurdaetur celebrate their album launch at Prikið, Reykjavik's oldest coffee house turned tiny debauched nightclub. This is hip-hop in the land of ice and fire. It’s lit.

      Topics:watch, videos, documentaries, hip hop, i-d meets, iceland, sturla atlas, reykjavik, rap, reykjavikurdaetur, tom ivin


      Director Tom Ivin

      Supervising Producer Eloise King

      Co-Producer Frankie Dunn

      Camera Operator Ozzie Pullin
      Editor& Colourist Paul Frankl
      Sound Mix Guy Chase

      Music and additional media courtesy of Sturla Atlas, GKR and Reykjavíkurdaetur

      Global Executive Producer Ravi Amaratunga
      Commercial Creative Director Bunny Kinney
      Head of Production Bree Horn
      Talent Producer Declan Higgins
      Associate Producer Kate Villevoye
      Production Manager Lauran Clark
      Production Coordinator Laura Carter
      Researcher Stephen Isaac-Wilson
      Junior Researcher Lily Rose Thomas

      Head of Post Production Daniel Elias
      Post Production Manager Tom Lynch
      Post Production Administrator Laura Davidson
      Post Production Coordinator Regina Lemaire-Costa
      Post Production Coordinator Joshua Whitelaw

      Music Supervisor Alex Benge
      Rights & Clearances Cristina Lombardo

      Studio Manager Polly Williams
      Motion Graphics Director Steve Gurr
      Junior Designer Rebecca Hopkins

      Special Thanks
      Egil Astradsson, Jón Halldórsson, Kayleigh Gray-Layton, Geoffrey and all at Prikid, Iceland Music Export, Iceland Airwaves and Create Spark. 

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