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Part golf wear, part denim and part rock ‘n’ roll, J. Lindeberg is the 21st century lifestyle brand that thrives off being as contradictory as it sounds. Founded by Swede Johan Lindeberg (formerly CEO of Diesel US), the Stockholm-based brand describe themselves as ‘anti conformist and rebellious’ and use a mix of technical fabrics and Scandinavian style to create their fashion, sport and ski ranges. They like to collaborate with bands instead of brands, and frequently get musicians on board to help with their collections. Previous collaborators include The Libertines and The Kills, which is a pretty big clue as to the kind of skinny cut shirts and contemporary cardis you can expect from J. Lindeberg.

jlindeberg.com

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