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Since graduating from Antwerp’s Royal Academy back in 1998, Bernhard Willhelm has created an original, beautiful and completely off-the-wall universe. During his time at college, Bernhard assisted the cream of fashion avant-garde, including Vivienne Westwood, Walter Van Beirendonck and Alexander McQueen. Bernhard launched his womenswear line in 1999, followed in quick succession by menswear in 2000, before settling in Paris in 2002, a place this native German still calls home. Mixing fashion with absurdity, recurring themes include his twisted take on European tradition, with lederhosen and bratwurst appearing as clothing embellishments whilst Western themes like McDonald’s and American football have provided inspiration at various points of his career. Working across media, Bernhard has shown exhibitions, published books, designed school uniforms, launched a shoe line with Camper, a clothing line with Yoox, at directed record covers, starred on magazine covers and collaborated with tastemakers, including Björk, collaborating with Nick Knight. His work challenges stereotypes and is characterised by storytelling. He likes good underwear, leg days and being a bit evil. He hates power dressing and fashion as a status symbol and his life had a theme tune it would be The Four Seasons by Vivaldi.

bernhard-willhelm.com 

 

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