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Sunderland-born, Paris-based designer Gareth Pugh has been making clothes since the age of 14, when he worked as a costume designer for the English National Youth Theatre. Graduating from Central Saint Martins in 2003, he started showing his fantastical creations in the London clubs and assisted Rick Owens before receiving an invitation to show at Fashion East during London Fashion Week, where Casey Spooner walked the final look which lit up to screams and thunderous applause from an audience, who felt lucky to be there at the right time to witness the birth of a new voice in British fashion. Gareth soon received commissions from Kylie Minogue to design for her Showgirls tour, collaborated with Judy Blame, Nick Knight, Fischerspooner, Moét, MTV and i-D. With his club kid aesthetic and daring use of material: balloons, bin liners, the kitchen sink – Gareth has carved out a bleak yet elegant; aggressive yet luxurious and unflinching vision of how to dress the modern world. Each season, Gareth artistically explores the themes of leather, triangles, PVC, cults, black and more black. Despite the severe aesthetic, Gareth loves being by the sea, or anywhere that’s sunny, and is partial to potpourri, particularly the kind found in the loos at Liberty’s (he stole some once).

Describe yourself... A forever failing perfectionist.
Secret obsession? The TV show How It’s Made.
Favourite food? Anything Mexican (or at least anything that involves a salty Margarita.)


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