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plastic fantastic hair

Real life ken dolls strutted their stuff down Vivienne Westwood's autumn/winter 14 catwalk last weekend. Prints on prints on prints alongside metallic tracksuits captured the riotous spirit of a collection dedicated to raising awareness of fracking. With TONI&GUY's Mark Hampton working his minimalisation magic on the manes of Westwood's boys, hair was plastic fantastic; sleek and shiny, like an actual Don Draper doll. Join the coolest peaceful protest and get shiny, happy, ken hair too.

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Text Mark Hampton
Photography TONI&GUY Hair Meet Wardrobe

  • 1. sci-fi humanoid

    "This style is uniformed with a military edge, this is a clean and classic look that can be taken straight from the catwalk to home."

    Photography Morgan O'Donavan

  • 2. preparation is key

    "Prep hair using TONI&GUY Hair Meet Wardrobe Men 2 in 1 Anti-Dandruff Shampoo & Conditioner before blow drying, angle the nozzle so hair dries down and smoothly."


    TONI&GUY Hair Meet Wardrobe

  • 3. time for us to part

    "Use a comb to create a defined deep side parting and comb the hair smoothly. This look is all about the severe, sharp side parting – to ensure this is super slick, part when hair is wet before blow drying.”


    TONI&GUY Hair Meet Wardrobe

  • 4. sleek it, smooth it

    "Apply generous amounts of Men Styling Clay to the fingertips and work over the hair to smooth and create a sleek groomed finish."


  • 5. work it

    We like the way you work it, no diggity. With this head of hair you're ready for anything. Strut your stuff, stand up for what you believe in, save the world.